Ceramic manufacturing is water-hungry and energy-intensive. We treat that as an engineering problem rather than a cost of doing business: water goes back into production instead of out of the plant, kiln consumables are reconditioned rather than discarded, and the people who run the lines are trained, checked and hired locally.
Everything on this page describes practice at our own facility. Documentation is available to buyers on request.
All process water is treated and returned to production. Nothing is drawn for a single pass and discarded.
No effluent leaves the site. The plant operates on a zero liquid discharge basis, so local groundwater and drainage carry none of our load.
Kiln rollers, refractory bricks and furniture are reconditioned and returned to service wherever they still hold tolerance, rather than replaced as a matter of course.
Extraction and filtration run across the pressing and finishing lines — for the air inside the plant as much as the air above it.
Monsoon runoff is collected on site and fed into the water system, reducing what we take from the ground in a region where that matters.
Cartons use recycled content and plastic in the pack is reduced wherever the tile still arrives intact after an ocean crossing.
Three hundred people work at our facility, most of them from the villages and towns around Morbi. We would rather train locally and keep people for years than staff a line with whoever is passing through, and the programmes below follow from that.
Ongoing safety programmes for everyone on the floor, refreshed rather than signed once at induction.
Medical camps and regular check-ups for staff, on site so nobody loses a day's pay to attend.
Trades taught on the job — pressing, glaze line, digital printing, quality — so people advance inside the company.
Recruitment focused on the Morbi region, keeping wages and skills in the district that hosts the plant.
Roles and facilities set up so women can build a career on the production side, not only in the office.
Support for local schools in the communities our staff come from.
Drinking water and sanitation projects in the surrounding area — the most useful thing you can fund in this region.
Contributions to disaster and community relief when Gujarat needs them.
Certificates, test reports and plant documentation are issued directly to importers, specifiers and tender offices. Tell us which market you are supplying and we will send the set that applies.
Certificate test by Hexiqon Laboratory Pvt. Ltd.
Compliance questions go straight to a founder, not a form queue.